Sunday, October 19, 2008
Results from my first craft fair.
Yesterday I mentioned that I was taking my show on the road! I thought I'd follow up and share the results of my first craft fair. It only cost me $25 to attend the fair as a vendor, so I figured I didn't have much to loose if it didn't go well.
So, Friday I went shopping and purchased a few things. I went to Party City and purchased pink, green, and white plastic table clothes and some balloons, to match my business colors.
I printed out order forms and raffle tickets for a giveaway, as well as printing details from my website, since I wouldn't have access to the internet.
Friday night I stayed up late fleshing out my stock of hair bows and clips. I had 4 tutus (two of them were sets) already made up and planned to use those as displays only.
I arrived about 30 minutes before the fair started and got everything set up. Thank goodness I had some friends at this festival because I had so much stuff that it was hard to carry!
It didn't take me long to get set up but the first hour was really slow. There were a lot of families present but at first there was not much traffic in the "market" area where we were all set up. It picked up after that first hour.
There were probably 15-20 tables of people selling things, but I was the only one selling hair accessories and tutus (candles and jewelry tables seemed abound).
I had my tutus prominently displayed on a hanging rack and eventually it was the tutus that drew little girls to my table.
People expressed an interest in my hair bows and clips, telling me they were cute and reasonably priced, but there weren't a lot of orders in that area.
I got far more interest in the tutus. Lots of people (parents and little girls alike) loved them! Still, I only got 2 orders, but the orders were for tutu sets at $50 a piece, so that wasn't too bad.
I really wasn't worried about the fact that I didn't get a ton or orders because my main goal with attending that fair was to get my business name out there and talk to people. I handed out quite a few business cards and encouraged people to go to my website to see a broader selection of my products.
Before I left, the school rep that coordinated the vendor booths approached me and asked if I'd mind her creating a flyer to advertise my business within their school! She said she loved my products and would be happy to promote my business there. I was pleasantly surprised at that offer.
So, although I didn't get a ton of sales yesterday, I had fun talking with people. I got some exposure at the festival and may have even more exposure in the coming months if my business is advertised within this charter school!
Have any of you attended a craft fair as a vendor? How'd it go for you?
Labels: Sparkle and Charm Boutique